CBRE is a global leader and independent placement agent for real estate and real assets such as infrastructure. We provide unique, integrated real estate services through our globally positioned teams. Our skilled and experienced employees are second to none when it comes to being rooted in and part of a network in the relevant markets. In addition, we offer a European trading platform for secondary transactions that occupies a leading position in the market.

Successful institutional real estate capital investment lives and breathes first and foremost from access to the investment product itself, to successful managers, the right investment strategy and smooth administration. The precise dovetailing of these key factors for success, along with the satisfaction of investors and managers, has formed the linchpin of our activities for many years.

Equity placement for fund and asset managers

We offer fund and asset managers a holistic approach to consultancy, with option of precisely combining its service components in modular form to suit the situation at hand.

This approach enables us to guide our customers quickly and efficiently towards achieving their goals. CBRE provides top notch consultancy:

  • in strategic positioning designed to achieve corporate goals
  • in the development of investment products in line with demand, where we integrate our outstanding abilities regarding strategy, market research, and secondary market intelligence
  • in the optimization and design of investor-compatible investment structures, taking account of regulatory, investment- and tax-related provisions
  • in the development of target-oriented, efficient placement strategies
  • in the development and design of leading marketing formats alongside professional project management during the placement process
  • in drawing up financial and fund business plans
  • with support during the negotiation process between contractual parties
  • in the efficient support of due diligence processes on behalf of potential investors.

Our value added

CBRE excels through its first-rate global access to institutional investors and managers, with a team of more than 60 Equity Placement professionals in 13 global locations that manages and controls the process. We have very experienced real estate and financial specialists who work in an interdisciplinary fashion. Our consultants have long standing and successful track records. The equity capital volume we have placed through primary and secondary transactions amounts to a good €14 billion in total.

We owe our strong reputation not least to transparent and proven project processes as well as to effective project management. Our in-depth understanding of the world of institutional real estate investment that is anchored in the experience of our team members as investment and fund managers, along with structural and investment consultants, is also compelling for our clients. They unite sound real estate market know-how with outstanding competence in financial modelling as well as market leadership in their expertise in real estate secondaries with extensive project management experience.

Our consultants would be happy to help you with any questions you may have and advise you. 

Related Services

Providing advice on international clients entering the German market as well as on sale of properties arising from the international network through the CBRE Cross-Border Group.
Providing advice on complex portfolio transactions.
Sales and acquisitions of single assets.
Providing advice on acquisition and sales mandates for logistics and light industrial properties.
Providing cross-border financial advice on all real estate debt related aspects.
Providing advice on local, regional and national portfolio sales and acquisitions in the residential property sector.
Providing advice on complex sales and acquisition mandates of shopping centers, retail parks and retail warehouse portfolios.